The Colorado Springs Convention and Visitors Bureau released the new “redo” logo for Colorado Springs yesterday and it turns out that a lot of people really, really hate the idea of a logo representing the City of Colorado Springs. It got us thinking about other cities’ logos and then we discovered that the Gazette’s Wayne Laugesen had discovered something very, very important…


17 Responses to Obama Springs


    “it looks like the heart beat of Obama pulsating thru Laramie”
    what an interesting segment about city logos . in a nut shell your commentaries are way more colorful than the logo!
    i think c springs new logo needs a redo ! how about the big something create something big funky and fresh !how about Colo springs, we look as funky as we smell !
    hers to the b.s.
    Elizabeth Osborne

  2. Bob Carnein says:

    Only at the Gazette would they come up with anything more banal than the new logo itself.

  3. Craig Richardson says:

    I have to say that one of the primary reasons we put this segment together was our surprise at the amount of negative reactions the new logo is receiving. I, for one, like the new logo – and I hereby grant all necessary permissions to one and all to join me liking the new logo – it’s okay to like the new logo, everything doesn’t have to be met with critical disdain. I think the new logo does a great job of conveying a sense of place in an elegant and iconic manner. I mean, did you see the logos that some of those other cities are using? I think we’re lucky to have ended up with the one we have. Now, let’s get down to brass tacks and expend some constructive energy to do the work that needs to be done in the areas that matter most.

  4. Eve Tilley says:

    You two are absobamaloutely HILARIOUS!!!

  5. Shawn Cole says:

    Well done!

  6. Scott Jr. says:

    I think that the new one is pretty good(4 out of 5, let’s say). I thought that the old one kinda looked like a tourist-type sweatshirt (no offense to the older one’s creator)or like any kind of merchandise that people always buy. My only complaint with the new one (and with most logos, frankly) is that they don’t include any realistic figures. If they put a guy on top of the mountain in the new one screaming “Live it up!” or “Never give up!” (that’s mine. My brother likes “14,115 feet above sea level can’t be wrong!” but that’s because he hikes) then I think more people would stop their cars and think about living here. Thanks for your consideration!
    Scott Jr.

  7. mike procell says:

    Geez, ya know, hey, I just figured everyone knew what the city hall building in Milwaukee looked like.

  8. Donna says:

    As the saying goes, you get what you pay for. And for the small amount COS paid, the logo looks great to me. Corporations spend thousands of dollars for “the perfect” logo. As a graphic designer, I know how much work (and rework) it takes to come up with an innovative logo that delivers the “message” the client wants. Given that COS doesn’t have a “message” makes it even more difficult to design a logo around. I commend the designer(s)!

  9. michael comora says:

    The city should have a fun contest for the city townspeople to come up with something better, both logo and motto.
    I do think the people, and possibly even I, could come up with something better than ‘live it up’ and the boring logo….
    No offense intended toward the professional graphic designer above.

  10. Daisy says:

    “and this is Gunnison . . . they don’t even have an IKEA there.” You guys are great. I like the new logo too.

  11. Jacob says:

    maybe we should spend tons of money to get a more bi-partisan logo

  12. Nancy Atherton says:

    I wish I were surprised by the number of people who completely missed the point of this piece, but irony-deafness is an all too common complaint. You made me laugh even while I winced. And the Gazette wonders why I don’t subscribe. . . For the record, I, too, like the new logo, subversive though it is. (For I-D sufferers: My use of the word “subversive” is meant to be ironic.)

  13. Larry Killoran says:

    What a hoot! tRy reading James thurber’s “the wonderful O”. A ruler requires his subjects to stop using the letter “O” because it is in the word “love”! This would turn the president into a southern university.

  14. Liz says:

    Oh my gosh!! You guys crack me up! Thanks for the laugh!

  15. Liz says:

    Hey!! We could start a national football cheerleading squad called the “Obama Damas”!

  16. Steve says:

    I think the new logo is great, but a little incomplete. All it needs to represent the city well is the image of a soldier committing some random act of violence and some random homeless people living along Fountain Creek.

  17. Jeremy says:

    The ‘city’ of Burger King! rotfl!! Thanks.


Arts & Life


Get the KRCC iPhone App

The Writer's Almanac